Cyabra
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Cyabra Report

Digital Manipulation: Unmasking The Bot-Driven Boycott of Amazon

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Cyabra analyzed online conversations about Amazon’s DEI rollback to uncover how backlash and boycott movements evolved on X in early 2025. Using AI-driven monitoring, the team identified thousands of accounts shaping negative sentiment and potential inauthentic activity. Explore the report to see how Cyabra tracks brand perception in real time.

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