Demo Part 2: Applying Qlik to Specific Alumni Analytics, Qlik Answers in Action

In this demo, Igor Alcantara, Director of Data Science at IPC Global, creates a sample student profile to demonstrate how data can support alumni tracking and engagement. Using “Sarah Thomas” as an example, Igor examines her previous giving history and identifies how changes in her circumstances may affect future contributions. By leveraging historical data, universities can better understand giving patterns and identify ways to continue engaging alumni.

Key Takeaways

• Explore how data can support alumni tracking and engagement.
• See how historical giving data can reveal patterns and trends.
• Learn how changing circumstances can affect future giving.
• Discover how data can help identify potential future giving behavior.
• Explore ways universities can maintain meaningful alumni relationships.