While considering reopening, local governments must stay connected with their citizens. Since the start of the crisis, citizens have been driving demand for real time communication channels with their government counterparts.
Citizens are expecting their local governments to communicate with them through omnichannel communications. By leveraging Salesforce Social Studio, Marketing Cloud, and Service Cloud, citizens can directly communicate with their local governments.
Featured Speaker:
- Rod Bremby, Industry Executive, Senior Director, Health and Human Services, Salesforce, Inc.
Attendees of this webinar learned how to leverage the following tactics for connected communications:
- Communication: Enable effective channels through in-depth incident reporting, active social listening and email alerts
- Tracking: Active monitoring and coordination with impacted constituency from inception to resolution
- Coordination: Seamless management and distribution of resources and corresponding supply chain