Meltwater
Meltwater Resources

Trust in the Age of Generative AI: Tracking consumer perception, trust, and the demand for transparency in 2026

Screenshot_2026-09-11_175243.jpg

Discover how Meltwater and YouGov help brands navigate the evolving landscape of AI, media and consumer trust. This resource explores how consumers perceive generative AI content and examines the media they encounter and consume around AI.

Key topics include:

  • AI and consumer trust
  • Generative AI content
  • Consumer perceptions of AI
  • Media consumption and AI
  • Evolving media landscapes
  • Brand trust and reputation
  • AI-related consumer insights

Explore this resource to better understand how AI is shaping consumer attitudes, media consumption and trust.

Download the Resource