How much is each hour of downtime costing your organization? Establishing a solid data recovery plan is vital, particularly for agencies that depend on SaaS platforms like Salesforce for essential operations. Given the risks of data loss or corruption inherent in any software, it's imperative to have a well-defined disaster recovery plan. This eBook highlights two critical metrics—Recovery Time Objective (RTO) and Recovery Point Objective (RPO)—that every organization should define to ensure they can bounce back swiftly from disruptions.