Overview

Hootsuite for Government

Hootsuite is the most widely used social media management platform. Our battle-tested technology, extensive ecosystem, and social DNA help government organizations understand, inform, and engage citizens through a centralized, secure, and scalable social media platform.

More organizations trust our technology than anyone else

  • We have over 15 million users, including in over 300 government agencies, and more than 800 of the Fortune 1000.
  • Our customers rely on us to send over 28 million messages a week across any device, from anywhere.
  • We are used in more languages and in more countries than any other social media management platform.

We connect with your existing technologies better than any other social media management platform

  • We have more than 250 best-of-breed partners and applications in our open ecosystem
  • We help boost the adoption of social media across your entire organization by integrating with technologies your team is already familiar with
  • We innovate quickly, adding and updating new business applications to our ecosystem weekly

We give you the knowledge you need to become the most connected government in the world

  • Over 225,000 professionals have sharpened their social media skills through Hootsuite’s education courses, and over 380 government agencies employ Hootsuite-certified professionals.
  • We offer industry-recognized certifications that help prove your team’s skills
  • You can trust our advice—over 50 thousand annual event attendees, 7 million annual blog readers, and 8 million followers benefit from our expertise.

Products

  • Secure Platform

    One integrated platform to manage users, assets and properties, discover and publish content, engage with citizens, connect social with your existing technologies, and measure its impact.

  • Analytics

    Show the return on your social media investment and get real-time analytics that help you measure public sentiment, act on opportunities (and challenges) quickly, and measure the effectiveness of your content and campaigns.

  • Insights

    Understand the conversations happening around the topics that matter through intuitive visuals created with data from 100 million sources.

  • Ads

    Get the most out of your social ads budget with Hootsuite Ads. Easily create, manage, and optimize paid ad campaigns from within the Hootsuite dashboard.

  • Campaigns

    Use beautiful and easy-to-create campaigns and contests to launch citizen engagement programs across multiple platforms and networks.

  • Amplify

    Expand your social reach by empowering employees to share pre-approved posts with their personal social networks through an intuitive mobile app.

  • Ecosystem

    Extend the power of Hootsuite—and tap into the tools and solutions you already rely on—through the 250+ apps and integrations in the Hootsuite App Directory.

  • Mobile

    Manage social media from anywhere with the Hootsuite mobile app for your iOS or Android device.

  • Enhance

    Create attention-grabbing content by using one app to source, edit, optimize, and share photos on social.

  • Academy

    Equip your entire team, department, or organization with the training and certifications they need to become a social media pro.

21st Century IDEA

On Thursday, December 20th, the President signed the 21st Century Digital Experience Act (21st Century IDEA) into law – a bill that will transform the federal government’s digital service delivery through website modernization, improved accessibility, and the adoption of digital forms and signatures to ultimately prioritize the citizen experience.


21st Century IDEA requirements include:

  • Establishing consistent and secure websites that are 508 compliant and accessible across devices
  • Offering mobile-friendly, digital options for all paper-based forms
  • Adopting the use of electronic signatures
  • Prioritizing the customer experience journey with a focus on personalization of content
  • Modernizing internal digital services for government employees

Hootsuite’s digital service solutions aid government organizations in meeting the 21st Century IDEA requirements.

  • A secure platform
    • Empowers agencies to stay secure and compliant by setting different permission levels, receiving immediate alerts about suspicious activity, and meeting regulatory standard
  • Content curation tools
    • Allows agencies to solve social media content challenges through efficiently finding, managing, and sharing compelling content
  • Customizable analytics
    • Makes it easier for agencies to prove social media impact by creating and exporting custom reports that showcase results

Read up to learn more!

Contracts

GSA Schedule Contracts

GSA Schedule 70

GSA Schedule 70 GSA Schedule No. GS-35F-0119Y Term: December 20, 2011- December 19, 2021


SEWP Contracts

SEWP V

Contract Number: Group A Small: NNG15SC03B Group D Other Than Small: NNG15SC27B Term: May 1, 2015 - April 30, 2020


State & Local Contracts

City of Seattle Contract

Contract #0000003265 Term: December 19, 2021

CMAS

Contract # CMAS 3-12-70-2247E Term: through March 31, 2022

Ohio State Contract- 534354

Contract # 534354 Term: December 19, 2021

State of Indiana Contract

Contract Number: 0000000000000000000021430 Term: August 1, 2017 – July 31, 2019

State of New Mexico Contract

Contract Number: 80-000-18-00002 Contract Period: August 1, 2017 – August 1, 2021

VASCUPP

Contract Number: UVA1482501 Term: May 2, 2014– December 19, 2021


Events

News

Latest News

Carahsoft Technology Corp., the trusted government IT solutions provider, is proud to host the seventh annual Citizen Engagement Seminar. This one-day event will discuss how agencies are utilizing ...
READ MORE >
February 02, 2017
Social media has been revolutionizing the way we communicate for years now. No longer is it a niche corner of the web reserved for early adopters and meme enthusiasts. Today, everyone from big brands ...
READ MORE >

Resources

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Guide

Read why agencies should be using social media to better engage with citizens in this featured Govloop interview with Jaime Stein, Industry Principle, Government at Hootsuite.

Podcast

Hootsuite’s Global Strategist, Ben Cathers, advises some of the world’s largest governments regarding their social media management infrastructure. He sat down with our Social Media Marketing Manager, Anna Easterbrooks, for the first time since 2017 to discuss practical steps government agencies...

Resource

Watch this video to learn a few basic training tips on social recruiting for the United States Army Recruiting Command.Click here to watch video 3.

Watch this video to learn a few basic training tips on social recruiting for the United States Army Recruiting CommandClick here to watch video 1. Click here to watch video 2.

Watch this video to learn a few basic training tips on social recruiting for the United States Army Recruiting Command.Click here to watch video 2.

Read our brochure to see how our battle-tested technology, extensive ecosystem, and social DNA help government organizations understand, inform, and engage citizens through a centralized, secure, and scalable social media platform.Enhance agency reputation with a unified communications strategyBuild...

Read our brochure to see how our battle-tested technology, extensive ecosystem, and social DNA help state and local government organizations understand, inform, and engage constituents.

As a public sector worker, you've seen firsthand how social media has changed citizen engagement. Digital technology has transformed citizen expectations, requiring governments to adapt and build more responsive and collaborative communication strategies. But how can you ensure that you meet these n...

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Resource
See how governments and agencies—from local to national—use Hootsuite to better inform and engage with their communities.

Carahsoft and Hootsuite appreciate the opportunity to offer the Hootsuite Enterprise Platform solution. See how our team is proposing a superior solution to scale social media across the enterprise.