UP Live: Reston was a unique, in-person event where 250+ partner leaders came together to learn, connect, and lead. Whether you had been working closely with Microsoft — or were just starting to explore — this was where momentum began.

Here’s what made it special:

• Direct Access to Cloud Leaders Engaged directly with Microsoft decision makers and the industry’s top experts
• Hands-On Workshops Explored new frameworks for Marketplace, co-sell & GTM
• Genuine Connections Built relationships with peers and award-winning partners in a high-trust setting

This event was hosted by the Ultimate Partner at our Carahsoft & Collaboration Center. AvePoint and Carahsoft were sponsors of the event. The Ultimate Partner was an official Microsoft GPS recognized community and a top partnership voice. Ultimate Guide to Partnering had built a reputation in the ecosystem community for featuring top executives, award-winning partners, and industry leaders on its platform. The Ultimate Partner’s mission was to “empower technology leaders to achieve their greatest results through successful partnering.