Carahsoft, in conjunction with its vendor partners, sponsors hundreds of events each year, ranging from webcasts and tradeshows to executive roundtables and technology forums.
Government Events and Resources
Events
Winning Federal Tech Sales in FY26: From Features to Mission Outcomes - A Playbook for Software Growth
Hosted By: Marion Square & Carahsoft
Location: Reston, VA
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The shift from product-centric messaging to mission-driven value propositions that resonate with decision-makers.
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How to frame ROI and cost saving arguments to increase deal traction and pricing confidence.
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Four universal Value Drivers: mission alignment, operational efficiency, time to impact, and procurement compatibility.
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How to leverage Carahsoft’s contracting expertise—across channels like GSA, SEWP, DoD BPAs, and more to deliver through streamlined pathways and scale reach.
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Tactics to align messaging with shared agency priorities like infrastructure modernization, cost-saving reforms, and human capital transformation, as reflected in FY2026 budget guidance
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Practical approaches for securing early wins through pilots, SBIRs, CSO’s and entry points that build credibility and lead to programmatic expansion.
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