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Hootsuite Webcast

Hootsuite Fireside Chat: Governments Integrating Social Into Their Mission


Event Date: May 12, 2021
Hosted By: Hootsuite & Carahsoft
Do you have parameters on how to use social media to achieve your agency's mission? Is it even safe for you to use social media to serve your citizens?

Government agencies are increasingly using social media to aid in achieving their mission. Whether responding to the needs of the COVID crisis, providing relief during hurricanes, addressing power grid failures, or online bill pay, citizens seek governments that are better connected—now more than ever before.

Social media is at the heart of digital communications through which citizens seek information and updates on government services. It is incumbent upon governments of all sizes to have a plan for how they will serve citizens safely, securely, and successfully. As social media usage for service delivery scales across government agencies, security and governance is imperative in ensuring governments are using it safely.

Access the on-demand recording for a discussion on why agencies should prioritize social media security in government and why evolving programs, such as FedRAMP (and soon StateRAMP), are ensuring governments are responsibly adopting solutions. We'll dive into what this means now, and in the years ahead, including:
  • How to develop plans to serve constituents digitally at scale, while nailing the security implications
  • How to design plans to serve citizens digitally with a whole new set of expectations due to COVID today, and in a post COVID world
  • What checks and balances are necessary to adopt social media successfully
  • How social platforms can further equip governments to fulfill constituents expectations to be served digitally
  • How governments can ensure they are getting the most from digital communications
Speakers: 
  • Priya Sam, Solutions Consultant, Hootsuite
  • Melanie Gaboriault, Head of Global Corporate Communications, Hootsuite
  • John Lee, Vice President of Cloud Solutions, Carahsoft Technology Corp.
  • Nick Sinai, Senior Advisor, Insight Partners, Former U.S. Deputy CTO, The White House

Fill out the form below to view this archived event.


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